Latin America’s Fintech Giant: The Rise of PicPay with 60M Users

 

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Episode 150 of Couchonomics with Arjun is here — and it’s a milestone.

For the very first time, we go to Latin America. Our guest: Eduardo Chedid, CEO of PicPay — Brazil’s biggest super app and one of the fastest-scaling fintechs in the world. With 60M+ customers, $1B+ in revenues, profits up 7× YoY, and 4,500 employees, PicPay is rewriting the rules of digital banking in one of the most competitive markets on earth.

We cover:
- Brazil’s fintech revolution and the role of regulation
- How PicPay scaled from wallet → super app → full-service bank
- Why AI and open finance are core to growth
- The future of tokenized money and cross-border payments

This isn’t just a Brazil story — it’s a blueprint for the future of finance.

#Couchonomics #Episode150 #Fintech #DigitalBanking #PicPay

Couchonomics with Arjun Season 04 is brought to you by our partners:
Adyen
https://www.adyen.com/
Thunes
https://thunes.com/
Mastercard
https://mastercard.com/
E&
https://www.eand.com/
Digit9
https://www.digitnine.com/
SC Ventures
https://scventures.io/
Hala
https://hala.com/


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